Skip to main content Skip to Navigation
It's more than a dress; it's an experience | Schedule your appointment today!
  • Book an Appointment
  • (712) 266‑3088
First Look Attire First Look Attire
  • Login/Register
    • Sign In
    • Sign Up
    • Wishlist
  • Bridal
  • Menswear
  • Mothers
  • Prom
  • Homecoming
  • Fundraising
  • About First Look
      • Our Brides
      • Blog
      • Testimonials
  • Events
  • Contact
  • Wishlist
  • Sign In
  • + Sign Up
Primavera Couture In Store MOB Mothers Dresses | First Look Attire
Product List Filters Skip to end
  • Aerie Couture
  • Allure Bridals
  • Amelia Couture
  • Cameron Blake
  • Colette by Daphne
  • Dave & Johnny
  • Ellie Wilde
  • Enchanting by Mon Cheri
  • Madison James
  • Martin Thornburg
  • Montage
  • Serene
  • Sophia Tolli
  • Stella Couture
  • TBD
  • Aleta
  • Allure Couture
  • Juliet Dresses
  • Kate Parker
  • Clarisse
  • Nox Anabel
  • Faviana
  • Johnathan Kayne for Sydney's Closet
  • Sydney's Prom
  • Poly USA
  • MLNY
  • Marsoni By Colors
  • Shop by collection
    • Shop Primavera Couture Prom
    • Shop Primavera Couture Homecoming
    • Shop Primavera Couture Mothers
  • Exclusives Spring 2026
  • In Store MOB
  • Spring 2026
  • Curvy Spring 2026
  • Curvy Fall 2025
  • Exclusives Fall 2025
  • Fall 2025
  • Curvy Spring 2025
  • Exclusives Spring 2025
  • Spring 2025
  • Exclusives Fall 2024
  • Curvy Fall 2024
  • Fall 2024
  • Spring 2024
  • Fall 2023
Product List Filters End

Primavera Couture

Primavera Couture is all about shimmering sequins, intricate beading, and head-turning designs. Perfect for prom and homecoming, these dresses are made to shine on the dance floor. With flattering cuts and eye-catching embellishments, Primavera Couture gowns make every moment picture-perfect. Browse our selection or book an appointment to find the ultimate show-stopping dress!

Filter By
Primavera Couture 13119 Default Thumbnail Image

Primavera Couture

13119
Primavera Couture 13123 Default Thumbnail Image

Primavera Couture

13123
Primavera Couture 13133 Default Thumbnail Image

Primavera Couture

13133
Primavera Couture 13161 Default Thumbnail Image

Primavera Couture

13161
Primavera Couture 13164 Default Thumbnail Image

Primavera Couture

13164
Primavera Couture 13169 Default Thumbnail Image

Primavera Couture

13169
Primavera Couture 13177 Default Thumbnail Image

Primavera Couture

13177
Primavera Couture 13178 Default Thumbnail Image

Primavera Couture

13178
Primavera Couture 13180 Default Thumbnail Image

Primavera Couture

13180
First Look Attire book an appointment
Location

(712) 266‑3088

500 Floyd Blvd
Sioux City, Iowa 51101

Hours
    • Monday: 10:00 AM - 5:00 PM
    • Tuesday: Closed
    • Wednesday: 10:00 AM - 6:00 PM
    • Thursday: 10:00 AM - 7:00 PM
    • Friday: 10:00 AM - 6:00 PM
    • Saturday: 10:00 AM - 5:00 PM
    • Sunday: 11:00 AM - 5:00 PM
Quick links
  • Bridal
  • Menswear
  • Homecoming
  • Prom
  • Mothers
  • Events
  • Appointments
Subscribe for more
  • Accessibility
  • Privacy Policy
  • Terms & Conditions

©2026 First Look Attire

Website uses cookies to give you personalized shopping and marketing experiences. By continuing to use our site, you agree to our use of cookies. Learn more here.

Sign In

We advise creating an account prior to adding items to your wishlist. This allows our consultants to view your selections.

Continue without an account

Forgot password?

Need an account? Sign up for Free